SEO
Reviews matter because 84 percent of consumers trust reviews as personal recommendations when deciding what business.
Keyword stuffing adds additional descriptors to a law firm’s business name on their GMB that are not a part of the firm’s registered legal name.
Internet users rely on testimonials for various reasons, ranging from informing a major purchase decision to hiring an attorney.
Acquiring local clients requires SEO to target those prospective users with the local area since many law firms serve locally in their county or state.
For clients to hire them, law firms need to have a trustworthy website. However, a trustworthy site is also important to Google and its algorithms.
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